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Thursday, December 4, 2008

There has never been a better time for good financial advice.

By Chris Clare

We tend to turn to professionals when it comes to needing advice with important things in life, such as doctors, dentists, accountants and the like. However a lot of us can be reluctant when it comes to seeking financial advice. People only use an independent financial advisor, or IFA, when they need something, and don't generally ask for their advice or expertise beforehand.

In case you don't already know, an independent financial advisor is someone who can advise you on financial issues but works independently of all financial organizations and institutions. They are employed by you, the customer. Although they often work on commission, this does not affect the advice they give you as they are obliged to give you the best advice for your particular situation. Furthermore, they must provide the justification for their advice in writing so that you can see and prove why it is that they have advised you in the way that they have. Inappropriate advice is very hard to give when it has to be documented in this way.

So what is it that Independent Financial Advisors give advice on then? Well basically any product within the financial market. That is to say, mortgages, life insurance, private pensions, savings plans. Some also deal with will writing and inheritance tax planning.

It has to be said that all these products and services can be found in most high streets so why are financial advisors better? Financial advisors don't just sell products, you don't walk into one of their offices and ask for life insurance. You generally walk in and ask them to advise whether or not you need life insurance and it is that reason alone that makes independent financial advisors different from all the other retails outlets of financial products.

A financial advisors process will involve sitting down with you for a couple of hours going through all the things you currently have such as the policies that you already pay into. They will asses your attitude to risk which means they will establish how much risk you are prepared to associate with particular areas or you financial planning. They will also establish what you can afford and how much money you are prepared to commit to dealing with any particular need you may have.

Then they will look at your future financial aspirations. They will ask you about the quality of life you would like in the years to come. Maybe you would like to retire earlier in life, get sickness coverage to cover future events or pay your mortgage off before the term stated.

By doing this they can build a personal profile of where you are and where you would like to be financially. Armed with this information they can then go and find the products on the market that will be of best value and benefit for you and your budget.

They will then come back to you and see if you think that the solutions fit your purposes. If you are happy with their proposals then they can proceed to put the financial plan in place for you.

Now with an ordinary financial advisor this would usually be the end of the process. The difference with an IFA is that they view it as being an ongoing process. This means that they will maintain contact with you in order to ensure that the plan is constantly working for you to the best financial ends. Remember that your situation will almost never remain constant and the role of an IFA will be to give you advice with regards to your plan and your changing situation.

In conclusion, the role of an IFA is to pick through every aspect of your financial situation, budget and requirements in order to correctly advise you on what financial services would be beneficial to you. They then source and facilitate these services. It is then their job to monitor your situation to ensure that should your finances change, your financial protection will change accordingly where required. In these troubled times, you can see why now is the best time to seek expert help when it comes to controlling, and protecting, our finances.

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